Music, to me, is the place of peace. Today’s music world is full of cookie-cutter music. I suppose this is not any different than at any other time of our society, but we have the opportunity to find music that would otherwise not see the light of day now more than ever.
So how does the wide range of music get countered? Why with American Idol (or whatever version your country may run) and Disney and Nickelodeon singing clones and producers who spend their entire careers creating one sound alike after another.
How do we purchase music?
Well, iTunes is now the number one seller of music. The modern version of the 45 sells more than anybody else as people clamor to get the one song of these shitty albums that they like.
The success of iTunes comes at Wal-Mart’s expense. Wal-Mart is now #2. Frustrating me is that Wal-Mart sells only censored music. I know that they call it “clean,” but let’s really call it what it is- fucking censorship.
Other options? Target, Best Buy, Circuit City? Selection is thin, and all those box stores only carry music as additional opportunity to make money and attract customers to their store. Best Buy has often said that they can afford to sell their CDs so cheaply because they expect that a CD isn’t the only thing the customer will be coming into their box to purchase. I’m guessing they are correct.
People have a tendency to purchase Best Buy gift cards for me because they know how much I love music. I can wander around forever at Best Buy and not find a damn CD I want. Selection at any of these boxes is pathetic at best and if I do purchase anything, it’s likely something I will be disappointed in owning.
Other options are FYE and Sam Goody; the mall music retailers. For $17.99- $19.99 per CD the selection is a little better, but hardly worth my money. I guess it’s OK, but the extremely loud rap in these stores drives me crazy. Or, worse yet, they’ll be playing country. I can handle it if it wasn’t so damn loud. My wife knows I cannot make it very long in any store that is playing loud country.
I could purchase my music at any of the various online retailers, but when I purchase music, I want it now. I don’t have much patience for mail. I want to go to the store, pickup my CD, and pop it in the car on my way home. Sometimes, online is the best option though.
Here’s the point of this post. Independent retailers of music is the best way to go. I here there was a time when independent retailers almost thrived, but the boxes have put them out of business over the years. The margins are small if one is solely selling music and it’s hard to keep quality staff. The boxes don’t have to worry about quality.
I live about 25 miles from the closest quality independent retailer. I heard yesterday that they are closing that store down. They cannot keep up with the changing market and have basically been priced out due to high overhead costs in the region. They will still be running the three other stores that are quite a bit further north from me.
Why have we allowed this to happen? Are people really so satisfied with Hannah Montana and Mariah Carey that they are not willing to explore further? They are really so happy with the fact that all the music sold at any box is either cookie cutter or censored that they don’t care to support independent retailers in any form?
I know people have been complaining about the walmartization of our society for years. I agree. It bothers me.
The better question is how do we reverse this trend? How do I get my music back?
How can I get something useful out of my Best Buy gift cards?
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